Huawei
Huawei smartphone sales soar while Apple suffers in China
Huawei and Apple are constantly wrestling for the crown of smartphone sales in China. Both tech giants are offering their best creations to Chinese customers. Although this time too, Huawei seems to have an edge over the iPhone maker.
IDC recently released the Q3 2024 Chinese smartphone market report. It’s an analysis of how tech vendors performed in sales for the third quarter of this year.
Speaking of the top three rankers of the market in Q3, Vivo grabbed first place whereas the iPhone maker and Huawei ranked second and third respectively.
Apple has been edged out from the top 5 Chinese phone listing last time. But somehow, it has entered the space again. That could be due to the iPhone 16 series glowtime. Despite a comeback, the company faced a 0.3% decline in sales.
Huawei on the flip side, continued to roar in smartphone sales and surpass Apple in China. The company occupies 15.3% of the market share while its shipment progress has increased by 42.%. It is ahead of Apple sales in the third quarter, this year.
Regardless of a spot ahead, Apple is suffering in the Chinese smartphone market. Why so? Well, here are the reasons that summarize the fall of the iPhone maker.
1. Huawei Pura 70 series: A creative invention!
The flagship lineup launched in April this year. The name itself created a huge buzz among consumers as they were expecting the “P-70”. Another amazing part is the camera design. Unlike the P60, the Pura 70 adopted a new triangular lens framework.
Retractable lens of Pura 70 Ultra gives a Pro photographer-like feel to users. Also, the satellite image-sending capability increased the excitement of the Pura 70 series to a whole new level.
Although the years-ago design of the iPhone continues without any major changes. iPhone 16 appears as an exception with some sweet color options.
Huawei Pura 70 Ultra (Image Credits: Huawei)
2. Mate 60 series, still in demand
Huawei Mate 60 series was launched last year but still has the same craze as at the release time. The Pro variant continues to rule the Chinese smartphone market for its significant features, Kirin 9000s chipset, and satellite calling capability.
3. China is supporting Huawei
Of course, the home ground is now having back of Huawei. Many Chinese firms prohibited the use of iPhones on the premises, following government norms. The aim is to use the least U.S. products as they continue to impose strict sanctions on the country.
Apart from Huawei, other competitors like Honor, Xiaomi, and Vivo are trying to stop Apple from gaining a foothold in the Chinese smartphone ground.
These reasons are probably affecting Apple iPhone’s sales in China. It’s not like Apple isn’t doing good. Many Chinese consumers still prefer iPhones rather than any other handset. Yet, the company has to make more effort to achieve success in China.
Standard Apple iPhone 16 (Image Credits: Apple)