Huawei Music and Beijing Universal sings high-quality music access agreement

During the 10th China Network Audiovisual conference, Huawei Music and Beijing Universal Audiovisual held an ecosystem cooperation agreement signing ceremony.

Under this agreement, Huawei Music will get access to the high-quality digital music library, and new song content of Beijing Universal Audiovisual Publishing. This music library includes the classical and folk music category content.

Wu Hao, CEO of Huawei Interactive Media Corps and President of Huawei Devices Cloud Service Interactive Media BU said Huawei Music will be based on the HarmonyOS operating system meta-service distribution model.

It will use a personalized algorithm and will perform high-quality works from famous artists and college orchestras from the Central Conservatory of Music.

Precisely recommended to different users of Huawei phones, speakers, cockpits, earphones, and other equipment through Huawei’s high-definition full-link technology.

It is used to present lossless sound quality so that listeners can experience the ultimate listening effect as if they were on the spot, restore the unique charm of high-quality music, and create a comfortable experience of music space.

“Beijing Universal Audio-Visual has a large number of high-quality classical music content from China’s highest music schools, top orchestras, and outstanding musicians. The comprehensive cooperation with Huawei Music can be described as a strong alliance. Both parties have Complementary advantages, sharing resources, and jointly exploring more diversified ways to bring high-quality classical music to the public, and carry out ‘first try’ cooperation based on spatial audio technology, to bring top-level classical music listening experience to Huawei Music users .” said Professor Zhang Shuai, President of Beijing Universal Audio-Video Publishing Co., Ltd.

Huawei Music launched the Hi-Classica music zone in 2022. Through the cooperation of authoritative experts, massive content resources, and professional editing and operation, it will lead the audience into the high-quality artistic atmosphere of classical music.

The zone launches classics from world-renowned labels such as Warner Classics, Deutsche Grammophon, Decca, and Sony Classical, and cooperates with industry leaders such as Chen Li and Yang Xuefei to launch over 50 episodes of recommended playlists.

It also has appreciation columns and creates a space for classical music with partners The audio version adds spatial sense coordinates to the user’s listening, and injects the shocking feeling of “sound” at the scene.