AppGallery and HMS working with global partners to strengthen the app ecosystem

At Huawei Developer Conference 2020, Mr. Wang Yanmin, President of Global Partnerships and Eco-Development at Huawei Consumer Business Group highlighted AppGallery’s achievements in the first three quarters of 2020.

“Despite increasing challenges, AppGallery and the Huawei Mobile Services (HMS) ecosystem has continued to show progress this year, all thanks to our global partners. With this strong support and recognition, we will continue to invest in the ecosystem as we build one of the top three app distribution platforms in the world.

We are confident that as we continue to work closer with our partners, we can help them to grow and achieve their business goals, especially for those locally popular names who are looking to expand into other global markets,” said Mr Wang Yanmin.

AppGallery and HMS ecosystem growth continues in 2020:

AppGallery now reaches diverse needs of 490 million Monthly Active Users (MAUs) in over 170 countries/regions. Within the first half of 2020, user app downloads reached 261 billion, showing the popularity growth of this app marketplace among users.

Currently, 1.8 million developers globally have joined Huawei Mobile Services (HMS) ecosystem and more than 96,000 applications have integrated with HMS Core worldwide.

Diversified local apps:

Huawei says AppGallery is now reaching the diverse needs of users across different regions and provide them with relevant and quality app services. AppGallery’s ‘Global+Local strategy’ is an approach from Huawei to list apps that provides consumers with an enhanced experience by focusing on popular local apps.

Support of influential global partners helping Huawei’s ecosystem continues to grow, with partners such as Bolt, Deezer, Foodpanda, TomTom Go Navigation, LINE, Qwant, and Telegram joining AppGallery to make life more convenient for users.

In the Middle East & Africa, the favorite local messaging app Imo and the well-known online shopping platform noon shopping are available on AppGallery. In Europe, BBVA, one of the largest financial institutions in the world, and Allegro, a popular online shopping app has come on-board the AppGallery platform.

In Latin America (LATAM), AppGallery has onboarded Bancolombia, one of the largest bank in LATAM, and Linio, the leading e-Commerce marketplace. In Asia Pacific, the popular travel booking app Agoda and Lazada, one of the top e-commerce sites are listed in AppGallery.

Developers under concentration:

The new open HMS Core helps accelerate app creation and elevate user experience. With these capabilities and services, users will be able to enjoy the differentiated experience from apps, thus to bring more business opportunities to add developers as well.

Sberbank, the largest bank in Russia with more than 67 million active customers locally, partnered with AppGallery to launch its own Near field communication (NFC) contactless payment supported by HMS. Within 11 days, over 21 million users have downloaded the app with 3.2 million installations.

Separately, Grabjobs, a leading recruitment platform in Asia, is integrated with Caas Kit that allows the app to conduct in-app recruitment and interviews. Meanwhile, 3D facial recognition payment via PayBy supported by a Security kit makes payment securer. Sweet Selfie also managed to add super night mode and anti-shaking in its features list after integration with Camera kit.

AppGallery’s full-spectrum support:

AppGallery provides full-spectrum operational support for developers worldwide and assists them to unlock new opportunities, such as cross-region operation and global exposure. To date, a number of partners from various regions have benefited from AppGallery.

Tom Tom, one of the world’s leading navigation brands, has both of its popular navigation apps TomTom Go Navigation and TomTom AmiGO listed on AppGallery. Through joint marketing efforts with Huawei, TomTom AmiGO saw 22 times growth in download rate.

Bolt, a ride-hailing application saw an increase of 136 times in European and Africa downloads from week one to week thirteen; Kumu, a TV Livestream app from the Philippines, worked with AppGallery to launch a Mother’s Day campaign. In the first 15 days, there was 220% increase in Kumu’s premium users, and its revenue grew more than 40 times.

Huawei also has extensive support to assist developers to explore business opportunities in China and other global markets, by providing relevant consulting service, localization and integration, marketing, and campaign services. Since last year, Huawei has helped over 700 partners enter the Chinese market.

Expanding cooperation with Developers and Partners:

At the event, Huawei promises to further expand developer services. Huawei is building three global ecosystem cooperation labs in Russia, Poland, and Germany to serve global developers and provide enablement, testing, and certification services.

Five global developer service centers will also be established in Romania, Malaysia, Egypt, Mexico, and Russia, providing local services and platforms to help developers better grow and create innovative applications.

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